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What is an Internet Consultant?

I was recently contacted by a student who was assigned to find out what an internet consultant does. This made me really think about what all we do and why. In my letter back, I laid out the following....


Dear [student],

As an internet consultant, the services can be any of the following:

  • Consulting / Development of Internet Applications
    • E-Commerce
      • Merchant Accounts
      • Shopping Carts
      • Interfacing with vendors

    • XTranet Applications
      • Business to Business (b2b) Applications
      • Business to Client (b2c) Applications

    • Development of Simple Brochure-ware (just flat web sites for marketing)

  • Consulting / Development of Internet Marketing Plans / Methods
    • Search Engine Optimization (SEO)
      You can see what is involved in this at our SEO 101 Tutorial on http://www.increaseranking.com
    • Email Marketing Campaigns
    • Articles
    • Opt-In Newsletters

  • Consulting / Design and Development of Networks
    • Design of TCP/IP Networks
      • Segmentation
      • Firewalls
      • Proxies

  • Consulting / Development of Specifications for any of these projects


These services can be research on best practices, best applications to fit a clients business model, most cost effective approach to whatever the goal is, study of business processes for specification purposes. This involves a clear understanding of the clients business model and an understanding of the goals they are trying to achieve. The Consultant will normally compile a report on their findings and offer any additional expertise/services to help the client obtain their goals.

This is just a quick overview of the things an internet consultant can provide. Others may offer other services as well, but I thought this would be enough for his purposes.

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